A Founder’s Story
On our medium, we wrote a full background to where the idea of Cleo comes from.
In summary:
Our founder was interested in computing from an early age. He founded a marketing agency in 2002 and has been providing digital marketing services to tech companies since then. He believes that the next 20 years will be dominated by innovation coming from web3 space and wants to focus on bringing web3 solutions to agency clients and beyond.
We see the biggest problem in marketing today is the value exchange at the point of contact request, and the author had a lightbulb moment when he realised that reciprocity is the strongest of all human emotions while preparing for a marketing workshop.
You can read the full article HERE